Thursday, October 2, 2014

Session 2 - Workshop

Notes in class:

Media
Medium
Mediation

Remediation 'double logic' - wants to use old media to create new media, but at the same time erase the traces of mediation
- Hypermediacy
- Immediacy

"What all media share is a notion of immediate communication that is direct and tangible, yet invisible. We shouldn't feel as though there is anything between us when talking on the phone, the media is invisible."

Interface - e.g. flight simulator - hypermediacy humans and technology interacting so close

"What is new about new media come from the particular ways in which they refashioned older media and the ways in which older media refashioned themselves to answer the challenges of new media."

Walter Benjamin
- The work of Art in the Age of Mechanical Reproduction
- imaging embedded within economic and political structures
- representational inheritance
- presence and authenticity vs. reproduction
- aura (decay of the aura)
- technological vision
- reproduction = portability and proximity
- portraiture (cult value)
- mass (mass media)
- spectacle and distraction
- language of cinema - optical image / tactile image


Benjamin sets up a frame work where it is always important to think about the economic structuring of art.

The images we interact frames the economic selling and buying, clear where the money is.

Bolters examples of mediation:
- The frame - rectangular inheritance - portraits
- frame aspect rations
- shot conventions - rectangle frames the body



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